Specially selected barrel of Jack Daniel’s Single Barrel Select presented to the McLaren Racing team following landmark win by Lando Norris and the McLaren Formula 1 team
Lynchburg, Tennessee (July 11, 2024) – Jack Daniel’s recently presented McLaren Racing CEO Zak Brown with a personalized barrel head and a specially selected barrel of Jack Daniel’s Single Barrel Select Tennessee Whiskey to commemorate Lando Norris and McLaren Racing’s landmark win at the 2024 Miami Grand Prix.
The special barrel of Jack Daniel’s Single Barrel Select, which yields approximately 240 750 mL bottles at 94 proof, was barreled April 2018 and was selected and set aside when the McLaren team first visited the Jack Daniel Distillery in October 2022. Bottles #4 and #81 from the barrel will be presented to McLaren drivers Lando Norris and Oscar Piastri.
“McLaren’s pursuit of performance shines through in everything they do, and we’re proud to see the team’s hard work lead to such an exciting finish at the Miami Grand Prix,” said Jack Daniel’s Global Managing Director Mark Bacon. “We wanted to congratulate the team on their performance and Lando’s first F1 win in a way that only Jack can – with a barrel of our Single Barrel Select Tennessee Whiskey perfect for celebrating this special occasion.”
Jack Daniel’s and McLaren Racing launched a multi-year partnership in 2023 to collaborate on a variety of branded events and programs throughout the F1 season, including retail activations, marketing and advertising campaigns, limited-edition bottles of Jack Daniel’s Tennessee Whiskey, as well as branding on McLaren’s F1 cars, drivers’ uniforms, and pit-crew helmets.
Jack Daniel’s Single Barrel Select is 80% corn, 8% rye, and 12% malted barley, and is bottled at 94 proof (47% abv). Distilled in Lynchburg, Tennessee, the whiskey is mellowed drop by drop through 10 feet of charcoal before maturing in new, American white oak barrels handcrafted to the highest standards.
For more information, visit www.jackdaniels.com.
About Jack Daniel’s
Officially registered by the U.S. Government in 1866 and based in Lynchburg, Tenn., the Jack Daniel Distillery is the first registered distillery in the United States and is on the National Register of Historic Places. Jack Daniel’s is the maker of the world-famous Jack Daniel’s Old No. 7 Tennessee Whiskey, Gentleman Jack Double Mellowed Tennessee Whiskey, Jack Daniel’s Single Barrel Tennessee Whiskey, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Jack Daniel’s Tennessee Apple, Jack Daniel’s Bonded, Jack Daniel’s Sinatra Select and Jack Daniel’s & Coca-Cola. Today, Jack Daniel’s is a true global icon found in more than 170 countries around the world and is the most valuable spirits brand in the world as recognized by Interbrand.
Please Drink Responsibly.
Tennessee Whiskey, 47% alc/vol. Distilled and bottled by Jack Daniel Distillery, Lynchburg, Tennessee. JACK DANIEL’S is a registered trademark. ©2024 Jack Daniel’s. All rights reserved.
About McLaren Racing
McLaren Racing was founded by racing driver Bruce McLaren in 1963. The team entered its first Formula 1 race in 1966. McLaren has since won 20 Formula 1 world championships, 184 Formula 1 grands prix, the Indianapolis 500 three times, and the Le Mans 24 Hours at its first attempt.
McLaren Racing competes across six racing series. The team competes in the FIA Formula 1 World Championship with McLaren F1 drivers Lando Norris and Oscar Piastri, the NTT INDYCAR SERIES with Arrow McLaren drivers Pato O’Ward, Alexander Rossi and Nolan Siegel, the ABB FIA Formula E World Championship with NEOM McLaren Formula E Team drivers Jake Hughes and Sam Bird, the Extreme E Championship with NEOM McLaren Extreme E Team drivers Cristina Gutiérrez and Mattias Ekström, and F1 Academy with ART Grand Prix and Driver Development programme member Bianca Bustamante. The team also competes in the F1 Sim Racing Championship as McLaren Shadow, having won the 2022 Constructors’ and Drivers’ Championships.
McLaren is a champion for sustainability in the sport and a signatory to the UN Sports for Climate Action Commitment. It is committed to achieving net zero by 2040 and fostering a diverse and inclusive culture in the motorsport industry.
